2013 was a landmark year in the movement for building better business. From passing B Corporation legislation in new states to adding almost 300 new Certified B Corporations to the community, the B Corporation movement is growing and thriving in the US and abroad. With the launch of the B the Change campaign, it’s a perfect time to remember what being a B Corp is all about.
What is a B Corp?
Certified B Corporations are a new type of corporation which uses the power of business to solve social and environmental problems. B Corp certification is to sustainable business what Fair Trade certification is to coffee or USDA Organic certification is to milk. Certified B Corporations are leading a global movement to redefine success in business.
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
Clean Currents is proud to be the first energy supplier to become a Certified B Corporation and a Benefit LLC. Learn more about our decision to be part of this movement.
Who are B Corps?
In 2013, the number of certified B Corporations climbed from 671 to 910! These companies aren’t just in the US. Now, 25% of certified B Corps are located abroad, with almost 100 in Canada and a strong, growing movement in Latin America.
Clean Currents is in great company as a B Corp. Ben & Jerry’s, Patagonia, Method, and King Author Flour are just some of the hundreds of certified B Corporations.
How can you B the Change?
You are an integral part of the B Corporation movement. By choosing to support the company behind the product, you make it possible for B Corporations to grow and thrive. With the launch of the B the Change campaign, there are even more ways for you get involved.
Here are three easy things you can do to B the Change:
1. Share this cool video about with your family, friends, and followers and invite them to check out bthechange.com and join the movement of people using business as a force for good.
2. Join the movement yourself at bthechange.com and be entered to win B Corp products (like Patagonia gift cards, Numi tea or a care package of snacks)
3. Do something at bthechange.com/dosomething
B Corps like us meet what Inc. magazine calls ‘the highest standard in socially responsible business.’ B Corps like us are leading a global movement to redefine success in business so one day all companies compete to be the best in the world at being the best for the world.